SHAFFE is a membership driven organization. With the input of the presidency and the members, SHAFFE is developing into an active, agile and influential body in the global fruit trade environment. The organizations benefit from a broad range of experiences and membership diversity that represent the Southern Hemisphere fresh fruit industry.
Argentina exported in 2020 round about 892.000 T of temperate fruit with a market value of $703 mio. USD. Next to key exports to its neighbor Brazil with a market value of $135 mio. USD, Argentina exports in particular to the U.S. with a market value $101 mio. USD and to Russia with a market value of $118 mio. USD. Key trading partner for the time being is the EU-27 with an exported market value of $317 mio. USD and export volume of 214.000 T. Key exports of Argentina comprise apple and pears, lemons and blueberries.
In 2020 Australia exported 500.000 T of fresh fruit with a market value of $1.03 billion. USD. Given its location, Australia’s exports focus in particular on the Asian markets with exports to China worth $330 mio USD, Hong Kong with a market value o $96 mio. USD and Japan with $108 mio. USD of exports. Exports are dominated by grapes, oranges and cherries.
Brazil has exported in 2020 more than 834.000 T of temperate fruit with a market value of $713 mio. USD. Main trading partners is the EU-27 with roughly $ 424 mio.USD of export value, followed by texports to the US and Russia, both with a market value of $70 mio. USD. Key export commodities are melons, apple, lemon and grapes.
Chile is a heavy weight among the Southern Hemisphere exporters with a total current export of roughly 2.9 mio. T and $4.6 billion USD mt value in 2020. Among the highly diversified outlets of Chile, China with a market value of roughly $1.5 billion USD followed by the U.S with a a market value of $ 1.1 billion USD are the leading single countries in Chile`s export ranking. The EU-27 amounts round about $596 million USD of Chile’s export value. The leading commodities are grapes and cherries followed by berries, apples and avocados.
New Zealand has been exporting in 2020 roughly 1.4 T with a total value of $2.5 billion USD with key outlets in Europe worth $539 mio. USD, China with a market value of $478 mio. USD and Japan with $360 mio. USD. New Zealands exports are dominated by kiwis and apples.
In 2020 Peru is amounted around 1.5 mioT worth more than $3.38 billion USD. Key outlets are currently EU-27 with a market value of roughly $1 billion USD, the U.S. with a market value of $1.3 billion USD and with a high growth rate exports to China, currently worth $149 million USD. Growth driving commodities are avocados, grapes and berries.
South Africa, with a current export volume of 3.6 mio T worth $3.37 billion USD, is leading the ranking with regard to tonnages shipped in 2020. The EU-27 remains South Africa’s key trading partner with a market value of $1.12 billion USD, followed by diversified outlets eg. to Russia with a market value of 215 mio USD and to United Arab Emirates with a market value of 208 million USD . At the heart of South Africa’s exports: citrus, grapes and apples.
Uruguay is with regard to geographical size, population and production, the smallest country among the SHAFFE membership. Uruguay has exported in 2020 roughly 83 mio. T with a market value of 71 mio. USD. Uruguay is particularly focusing on the US market which 30 mio market value USD, followed by EU-27 outlets with a market value around 22 mio. USD and intra-continental trade to Brazil with a market value of 6.5 mio USD . Uruguay’s key export commodities are various citrus varieties and with growing trend: berries.
Fruit sales 2020 were US$29 Mill. Zimbabwe trades many fruit regionally with neighbors such as Mozambique, Zambia and its biggest trading partner South Africa with sales reaching US$18.8 Million. Beyond the borders of the African continent fruit reaches the corners of the earth and can be found in the UAE, Netherlands, and UK.
Top exports include citrus, avocados and on the ever increasing rise of blueberries. With new plantings of orchards and expansion of berry operations we look forward to the opportunities within the fruit sector in Zimbabwe being unlocked.